How Apple managed to make MacBook the Bestseller of India

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How Apple managed to make MacBook the Bestseller of India

Travel a few years back and visualize the scenario of apple products in the Indian market. What do you see? Most of the common people couldn't even think of buying an Apple product. It is too high priced for them. The products of Apple were just a thing of showing off for the affluent part of society.  Now return to the present, what do you see?

Every other person in the crowd is having an apple product with them, may it be an iPhone, MacBook, iPad, etc.

How did Apple ever manage to bring this No! No! thing to A MUST HAVE? How did they make apple products the best seller of India?

Especially Macbook was something that was not selling in the Indian market. However, iPhones were in demand, but MacBooks were something that was not in this huge demand. But within three year span period the Macbook has tripled its sell in the Indian market.

The secret behind this magic as per canals is " the opening of the online store by apple". But what is clear to the eyes, there is more to it. Here we discuss it.

Online-store:

Canalys is not wrong as per their survey and investigation. Yes, buying a MacBook from an authentic Apple store online is a completely new and different experience. It assures you quality, trust, and value. People who want to buy the best and pure, love to shop online. Therefore, the opening of the online store by apple was a path-breaking decision. Whoever suggested it was a genius.

Work from Home:

Now due to this covid 19 situation when everything seems so bad, if we properly look into then,  we see that not everything is that bad. Something is there which happened for good. We all are working from home now. No one is going to the office. While we work from home we do need a good laptop. In such a situation most of the people shifted their view to the best of it that is a Macbook. When they were getting it from an authentic source then why not.

The M1:

The ultimate work of brains that apple did is their M1chip. The boke ties with intel and brought in their M1 processor. This geared up the trust factors of the customers and they are now all gaga over a MacBook.

                                                                                         THE TRUTH REVEALED